Concept board Samsung Galaxy Note 8

infinite signature 

This is the concept for pre-order phase of Note 8 that highlights the off-screen memo feature. Users can pre-order by signing their names on a virtual Note canvas with a virtual S-pen. The first 10 users to obtain Note 8 before anybody else will be those with the longest signatures.

Concept board Samsung Galaxy Note 8

do it bigger

This gamified web platform actively involve users in exploring Samsung Galaxy Note 8 features. Users are directed to our interactive platform after interacting with a series of posters that urge them to “cross out the usual” and “do it bigger”

 

Users go on an enlightening adventure with Note8 after being confronted by an empowering message that asks, “What do you do today?”. Every choice they make will result in a different case scenario. 

 

With the aid of the phone’s features, users will ultimately receive incentives for what they have accomplished during the engagement.

Client

Samsung

Agency

Leo Burnett Vietnam

Credit

Sr. Copywriter: Tea Nguyen

Art Director: Heilyn Nguyen

Designer: Mark Do